TRADITIONAL INSURANCE PRODUCTS

Traditional insurance products, on another hand, rely on active sales efforts in distribution channels different from the bank branches and independent bank correspondents. In this category, the client holds the intent of acquiring any such insurance prior to his contact with the sales channel. Our such products are: Auto and Health. In these cases, unlike of what happens in the sale of bancassurance products, we perform in alternative channels, specially through our remote channels for insurances sales and renewals. The traditional products represented 4% of our gross revenue in 2017.¹